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Broadcom Delivers the World's First 7.2 Mbps True Single-Chip HSDPA Mobile Phone Processor7 April 2006
Broadcom Corporation (Nasdaq: BRCM), a global leader in semiconductors for wired and wireless communications, today announced a new cellular baseband processor that is fully compliant to the High-Speed Downlink Packet Access (HSDPA) standard for high-speed cellular data. The new mixed-signal monolithic chip integrates a complete Category 8 HSDPA modem that is capable of delivering 7.2 Mbps (megabits per second) connectivity, advanced digital signal processing (DSP) and multimedia functionality (for recording and playback of video and audio), and a high-performance ARM11(TM) applications processor. The new HSDPA-compliant processor is the latest addition to the Broadcom(R) CellAirity(TM) platform family and includes an advanced system architecture to support backward compatibility with legacy GSM cellular connectivity standards including WCDMA, EDGE, GPRS and GSM.
While competing solutions stack multiple die within a single package or even have multiple packages for analog and digital baseband functions, the Broadcom BCM2152 integrates this functionality -- while also upgrading to a higher performance ARM11 processor -- in a single 14mm X 14mm package. This level of integration, along with the significant advantages in cost, size, height, power, and performance the BCM2152 offers, sets Broadcom's solution apart from any other solution today.
The exponential growth of portable digital multimedia in cellular handsets, portable media players and other mobile devices is driving end-user demand for higher speed cellular connectivity to enable wireless delivery and the sharing of larger multimedia files. HSDPA is the specification that addresses the need for higher wireless bandwidth and is the next evolution in cellular connectivity, largely because the Category 8 implementation of the standard provides up to 7.2 Mbps downlink data rates making large data file transfers to mobile devices both practical and economical.
Announced today is Broadcom's BCM2152 processor that not only provides full HSDPA compliance, but also full support for all legacy GSM cellular technologies. This unique capability enables mobile devices based on Broadcom solutions to roam among worldwide networks, without interruption of voice or data services, while always being connected at the highest data rate available.
"Broadcom's new HSDPA-compliant processor demonstrates the company's tremendous commitment to become one of the major chip suppliers in the mobile handset space," said Michael Thelander of Signals Research Group, LLC. "By being one of the first to market with a 7.2Mbps capable HSDPA solution that includes additional features, such as embedded multimedia processing and its proprietary M-Stream(TM) technology, Broadcom is well on the way toward accomplishing its objective."
With advanced HEDGE (HSDPA + EDGE) capabilities, the new BCM2152 processor provides all of the key features required for next generation mobile phone handsets. This includes the integration of 2G (EDGE) cellular technology that is the back-up technology for 3G HSDPA, when those services are not available. By enabling much faster downloads of data (that require less cellular airtime), HSDPA reduces the cost (up to 30%) of delivering high-bandwidth applications when compared to prior generation technologies.
"The BCM2152 processor is the first in the industry to combine all of these cellular technologies on one piece of silicon, greatly simplifying the process of developing and bringing to market advanced handsets with universal network roaming capabilities," said Jim Tran, Vice President and General Manager for Broadcom's Mobile Communication Line of Business. "We are receiving enthusiastic responses from our customers on this technological accomplishment and we intend to aggressively drive this solution into commercial market segments."
BCM2152 Product Details
The BCM2152 HSDPA baseband processor represents Broadcom's third generation 3G solution, and the first to integrate all analog and digital baseband functionality on a single monolithic chip (14mm X 14mm BGA package). It features extensive hardware acceleration blocks for both modem and multimedia, in addition to a high performance ARM11 CPU that meets the high-performance applications processing requirements of next generation mobile devices.
In addition to supporting major connectivity interfaces, such as Bluetooth(R) and Wi-Fi(R), the BCM2152 includes built-in multimedia support including an up-to-5 megapixel camera, multimedia encode and decode at 30 frames per second at CIF or QVGA resolutions, 64-voice polyphonic ring tones, and integrated audio amplifiers to support full duplex speaker phones. The BCM2152 processor also includes powerful security mechanisms to enable industry standard digital rights management (DRM) protocols, which are becoming a necessity for digital media players.
The new BCM2152 baseband processor also features Broadcom's M-Stream technology, which significantly improves voice and data quality, particularly in areas with moderate or weak cellular signal conditions, resulting in less dropped calls, extended range coverage and an overall improved user experience. To maximize HSDPA performance, the BCM2152 features a high performance equalizer to ensure high throughput in challenging signal environments. The BCM2152 also integrates HDSPA and EDGE data paths as hardware accelerators to reduce power requirements and to offload CPU cycles for applications processing. The entire system is based upon Broadcom's field proven EDGE and WCDMA technologies, and enables Broadcom's customers to leverage their past software investment into next generation development.
Broadcom CellAirity HEDGE Platform
The new BCM2152 processor adds the new high-speed HSDPA functionality to the Broadcom CellAirity platform -- a modular suite of silicon and software products -- and provides complete handset reference implementations of the key technologies required for current and next generation advanced mobile devices. Device manufacturers can leverage Broadcom's CellAirity platform designs to quickly bring to market handsets and other multimedia mobile devices with a broad range of capabilities from high-speed wireless connectivity to cutting-edge video and audio recording and playback. CellAirity also features industry-leading technologies for Bluetooth, Wi-Fi, FM radio, DVB-H mobile TV, multimedia and other features that will be integrated into next generation mobile devices.
Availability
The BCM2152 HSDPA mobile phone processor is now sampling to early access customers and is priced at $30 for 10K quantities. Broadcom is demonstrating the BCM2152 and its CellAirity Platform at CTIA Wireless in Las Vegas, Nevada, April 5 to 7, 2006.
Note to editors: To download related product images or photos for this announcement, please visit http://www.broadcom.com/photos
About Broadcom
Broadcom Corporation is a global leader in semiconductors for wired and wireless communications. Our products enable the delivery of voice, video, data and multimedia to and throughout the home, the office and the mobile environment. Broadcom provides the industry's broadest portfolio of state-of-the-art system-on-a-chip and software solutions to manufacturers of computing and networking equipment, digital entertainment and broadband access products, and mobile devices. These solutions support our core mission: Connecting everything(R).
Broadcom, one of the world's largest fabless semiconductor companies with annual revenue of more than $2.5 billion, is headquartered in Irvine, Calif., and has offices and research facilities in North America, Asia and Europe. Broadcom may be contacted at 1-949-450-8700 or at http://www.broadcom.com .
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995:
All statements included or incorporated by reference in this release, other than statements or characterizations of historical fact, are forward-looking statements. These forward-looking statements are based on our current expectations, estimates and projections about our industry and business, management's beliefs, and certain assumptions made by us, all of which are subject to change. Forward-looking statements can often be identified by words such as "anticipates," "expects," "intends," "plans," "predicts," "believes," "seeks," "estimates," "may," "will," "should," "would," "could," "potential," "continue," "ongoing," similar expressions, and variations or negatives of these words. These forward-looking statements are not guarantees of future results and are subject to risks, uncertainties and assumptions that could cause our actual results to differ materially and adversely from those expressed in any forward-looking statement.
Important factors that may cause such a difference for Broadcom in connection with the BCM2152 include, but are not limited to, general economic and political conditions and specific conditions in the markets we address, including the volatility in the technology sector and semiconductor industry, trends in the broadband communications markets in various geographic regions, including seasonality in sales of consumer products into which our products are incorporated, and possible disruption in commercial activities related to terrorist activity or armed conflict in the United States and other locations; the rate at which our present and future customers and end-users adopt Broadcom's technologies and products in the markets for mobile communications applications; delays in the adoption and acceptance of industry standards in those markets; our ability to scale our operations in response to changes in demand for our existing products and services or demand for new products requested by our customers; intellectual property disputes and customer indemnification claims and other types of litigation risk; the gain or loss of a key customer, design win or order; our dependence on a few significant customers for a substantial portion of our revenue; the timing, rescheduling or cancellation of significant customer orders and our ability, as well as the ability of our customers, to manage inventory; our ability to retain, recruit and hire key executives, technical personnel and other employees in the positions and numbers, with the experience and capabilities, and at the compensation levels needed to implement our business and product plans; the effectiveness of our expense and product cost control and reduction efforts; our ability to timely and accurately predict market requirements and evolving industry standards and to identify opportunities in new markets; our ability to specify, develop or acquire, complete, introduce, market and transition to volume production new products and technologies in a cost-effective and timely manner;; competitive pressures and other factors such as the qualification, availability and pricing of competing products and technologies and the resulting effects on sales and pricing of our products; the timing of customer-industry qualification and certification of our products and the risks of non- qualification or non-certification; changes in our product or customer mix; the volume of our product sales and pricing concessions on volume sales; the availability and pricing of third party semiconductor foundry and assembly capacity and raw materials; fluctuations in the manufacturing yields of our third party semiconductor foundries and other problems or delays in the fabrication, assembly, testing or delivery of our products; the risks of producing products with new suppliers and at new fabrication and assembly facilities; the effects of new and emerging technologies; problems or delays that we may face in shifting our products to smaller geometry process technologies and in achieving higher levels of design integration; the quality of our products and any remediation costs; the risks and uncertainties associated with our international operations, particularly in light of recent events; the effects of natural disasters, public health emergencies, international conflicts and other events beyond our control; the level of orders received that can be shipped in a fiscal quarter; and other factors.
Our Annual Report on Form 10-K, subsequent Quarterly Reports on Form 10-Q, recent Current Reports on Form 8-K, and other Securities and Exchange Commission filings discuss the foregoing risks as well as other important risk factors that could contribute to such differences or otherwise affect our business, results of operations and financial condition. The forward-looking statements in this release speak only as of this date. We undertake no obligation to revise or update publicly any forward-looking statement for any reason.
Broadcom(R), the pulse logo, Connecting everything(R), the Connecting everything logo, CellAirity(TM) and M-Stream(TM) are among the trademarks of Broadcom Corporation and/or its affiliates in the United States, certain other countries and/or the EU. ARM11(TM) is a trademark of ARM Limited. Bluetooth(TM) is a trademark of Bluetooth SIG. Wi-Fi(R) is a trademark of the Wi-Fi Alliance. Any other trademarks or trade names mentioned are the property of their respective owners.
Broadcom Trade Press Contact Broadcom Technical Contact
Jeremy Hyatt Brian Hyde
Corporate Communications Manager Senior Manager, Cellular Marketing
+1-949-926-5971 +1-408-922-5405
jhyatt@broadcom.com bhyde@broadcom.com
Broadcom Investor Relations Contact
T. Peter Andrew
Vice President, Investor Relations
+1-949-926-5663
andrewtp@broadcom.com
Source: prnewswire
All trademarks and copyrighted information contained herein are the property of their respective owners.
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