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Ericsson Mobile Softswitch selected by Sun Cellular16 February 2006
Implementation of the turnkey contract, which includes the supply,delivery and deployment of equipment and solutions, is scheduledtobe completed by the first quarter of 2006. Upon completion, itwillincrease Sun Cellular's network capacity, performance and coveragetomeet subscriber growth and demand for the operator's services intheareas. Ericsson Mobile Softswitch is the first efficient step towards aconverged all-IP core network. By complementing the MobileSoftswitch and IP Infrastructure with a standardized serviceenvironment, Sun Celullar will be able to offer a wide range ofnewand differentiating multimedia services. Charles Lim, Chief Executive Officer of Sun Cellular, says: "Withthecontinued increase in our subscriber base, we are always on thelookout for solutions that will maximize our efficiency and savingswithout compromising our quality of service. Ericsson addressesthisrequirement through the Mobile Softswitch solution, allowing us tocarry large volumes of traffic in the most cost-effective way." Rajendra Pangrekar, Country Manager of Ericsson Philippines,says:"Ericsson is pleased to be selected by Sun Cellular as thepartnerfor evolving their network to telecom-grade all-IP. We lookforwardto helping them reinforce their competitiveness withmultimediaservices. "By providing Sun Cellular with a mature and proven solution,webelieve that we can fulfill not only their immediate needs, butallowthem the flexibility to meet future requirements." Ericsson is shaping the future of Mobile and Broadband Internetcommunications through its continuous technology leadership.Providing innovative solutions in more than 140 countries,Ericssonis helping to create the most powerful communication companies intheworld. Read more at: http://www.ericsson.com FOR FURTHER INFORMATION, PLEASE CONTACT: Ericsson Media RelationsPhone: +46 8 719 69 92E-mail: press.relations@ericsson.com About Ericsson Softswitch Solutions: Ericsson's Softswitch are commercially proven systems thatmaintainand extends operator revenues. They provide a low-risk evolutionofexisting circuit-switched networks to a telecom quality,IPmultimedia service platform. They offer operators the opportunitytoutilize network resources for next-generation services in themostcost-effective way, while continuing to profit from classicvoiceservices. More than 55 fixed and mobile operators worldwidehavecommercially launched services based on Ericsson's trueSoftswitchsolutions. Ericsson's Mobile Softswitch solution, based on3rdgeneration softswitch servers and media gateways, supportscommoncore for both 2G and 3G on ATM, TDM and IP protocols About Sun Cellular: Sun Cellular is the mobile brand of Digitel Mobile PhilippinesInc.Sun Cellular's wireless network is based on the GSMstandard,,operating on the 1800 MHz frequency band. Sun Cellularwascommercially launched on March 29, 2003. Sun Cellular aimstoachieve critical mass of subscribers by offering ahighlydifferentiated service anchored on superior value for money,networkquality, and customer service. For more information on SunCellular,please visit www.suncellular.com.ph Copyright © Hugin ASA 2006. All rights reserved. SOURCE: Ericsson
Source: marketwire
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