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Nurse Anesthetists Choose Brogan & Partners

Brogan & Partners Convergence Marketing announced today that the North Carolina Association of Nurse Anesthetists has named the firm agency of record for their public relations programs.

"We have long specialized in healthcare issues so we are very excited to be chosen to represent the communications needs of one of North Carolina's premier groups of health care providers," said Jim Tobin, partner and manager of the North Carolina office. "Our agency's experience will be help the nurse anesthetists improve their overall communication strategy."

Brogan & Partners, a full-service advertising and public relations firm, has managed healthcare marketing and public relations for numerous health organizations, including the National Institutes of Health, Pfizer, the Michigan Hospital Association and many hospital systems.

The North Carolina Association of Nurse Anesthetists selected Brogan & Partners specifically to help enhance member communication, media relations and legislative communication.

The NCANA is the state branch of the American Association of Nurse Anesthetists, a professional association representing more than 25,000 certified registered nurse anesthetists. North Carolina is home to more than 1,300 of those members, and the NCANA represents the largest group of advanced practice nurses in North Carolina.

Brogan & Partners is an award-winning convergence marketing company that marries online techniques with conventional advertising, public relations and other communications strategies. A Triangle Business Journal top-10 agency, Brogan & Partners is headquartered in Michigan, with a full-service office in Research Triangle, and affiliates in Chicago, Ann Arbor and Silicon Valley. Brogan & Partners specializes in high tech, b2b, tourism, economic development, auto-related, government and healthcare industries.

Other North Carolina clients include Quintiles Transnational, the North Carolina Department of Health and Human Services, the North Carolina Health and Wellness Trust Fund, the Christ Hospital, the National Institute of Environmental Health Sciences, the National Institute of Allergies and Infectious Disease, the Mid-Eastern Athletic Conference and several others.

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