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Pixelplus' 1/11 Inch CIF Image Sensor, One of the Industry's Smallest, is Featured in Mobile Devices of a Leading Japanese Mobile Phone Manufacturer28 June 2006
Pixelplus Co., Ltd. (Nasdaq: PXPL), a leading fabless semiconductor company in Korea that designs, develops and markets complementary metal oxide semiconductor ("CMOS") image sensors for various imaging applications, announced today that the Company's highly customized PO3010K common intermediate format ("CIF") image sensor is featured in the mobile devices of one of the leading Japanese mobile phone manufacturers. This mobile phone manufacturer is a new end-customer of the Company that recently began incorporating the Company's PO3010K CIF image sensor in its mobile phone products. Pixelplus furnishes the PO3010K CIF image sensor to a Japanese module maker, which then assembles and supplies the completed modules incorporating the PO3010K CIF image sensor to this mobile phone manufacturer.
Pixelplus' PO3010K CIF image sensor, which incorporates an image signal processing engine to enhance overall image quality, is one of the industry's smallest and most compact with an optical size of 1/11 inch.
Pixelplus developed the PO3010K CIF image sensor in response to the increasing demand for ultra compact camera modules embedded in mobile devices such as third generation ("3G") mobile phones with dual camera functionality. The Company estimates that it will initially supply approximately 200,000 to 300,000 units of the PO3010K CIF image sensors to the Japanese module maker on a monthly basis, with such sales volume expected to increase gradually over the next six to twelve months. The Company also plans to supply its SXGA 1.3 megapixel CMOS image sensors to the Japanese module maker in the second half of 2006.
"The Company is very excited about these recent developments. Our PO3010K CIF image sensor featured in the mobile phone products of the Japanese mobile phone manufacturer reflects the Company's continuing efforts to expand our international operations with world leading module makers and mobile phone companies," said Dr. S.K. Lee, Chief Executive Officer of Pixelplus. "Looking forward, we intend to actively seek new design wins in the mobile and non-mobile applications markets and will work very closely with existing and potential customers on a worldwide basis to continue to develop our business and technologies in these markets."
About Pixelplus Co., Ltd.
Pixelplus is a South Korea-based developer of high-performance, high- resolution and cost-effective CMOS image sensors for use primarily in mobile camera phones. In addition to mobile phones, Pixelplus provides CMOS image sensors for use in personal computer cameras and surveillance system applications.
As a fabless semiconductor company, Pixelplus is focused on creating proprietary design technologies to develop image sensors with sharp, colorful and enhanced image quality, size efficiency and low power consumption.
Forward Looking Statement
This press release contains certain statements, including statements regarding the performance, achievements and capabilities of and demand for Pixelplus' PO3010K CMOS image sensor, that are not historical in nature but are "forward-looking statements" within the meaning of the "safe-harbor" provisions of the Private Securities Litigation Reform Act of 1995. Forward- looking statements generally can be identified by the use of forward-looking terminology, such as "may," "will," "expect," "intend," "estimate," "anticipate," "believe," "project," or "continue" or the negative of such words or other similar words. Pixelplus cautions readers that forward-looking statements are based on the Company's current expectations, estimates and assumptions about our company and our industry, and are subject to a number of risks and uncertainties. These risks and uncertainties, which could cause the forward-looking statements and Pixelplus' results to differ materially, include, without limitation: potential errors, design flaws or any other problems with the PO3010K CMOS image sensor; risks associated with building customer acceptance of and demand for the PO3010K CMOS image sensor; the development of the market for CMOS image sensors in the camera phone market, as well as in markets for other mobile applications incorporating image sensors; the rapid changes in technical requirements for camera phone products; competitive risks; as well as any other risks detailed from time to time in Pixelplus' filings and reports to the U.S. Securities and Exchange Commission. Pixelplus expressly disclaims any obligation to update information contained in any forward-looking statement whether as a result of new information, future events or otherwise.
Contact:
Shane Y. Hong
Pixelplus Co., Ltd.
5th Floor, Intellige I, KINS Tower
25-1 Jeongja-dong, Bundang-gu, Seongnam-si
Gyeonggi-do 463-811, Republic of Korea
+82-31-600-5300
OR
Taylor Rafferty:
London - Erin Gordon at +44 (0)20 7614 2900
New York - Luis Severiano at +1 212 889 4350
Seoul - Min Kim at +82 (0)2 2000 5753
Tokyo - Yuhau Lin at +81 (0)3 5444 2730
Email pixelplus@taylor-rafferty.com
Source: prnewswire
All trademarks and copyrighted information contained herein are the property of their respective owners.
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