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Surging Demand From Financial Institutions and Rationalisation of the Telecom Sector Drive Adoption of UPS Systems

The maturing datacentres market is experiencing continued growth due to its widespread popularity among corporate clients. Also key to the market's ongoing expansion has been the need for more storage and facility upgrades to suit evolving business needs. This in turn has fuelled the demand for UPS systems, with UPS manufacturers working closely with datacentres to provide systems with high redundancy, better monitoring capability and improved reliability.

Frost & Sullivan (http://www.power.frost.com) finds that the European Market for UPS in Datacentres earned revenues of EUR114.6 million in 2005 and estimates this to reach EUR263.4 million in 2012.

UPS systems have been an integral part of the critical equipment in datacentres. With the increasing need for 24/7 power availability in many sectors, fully redundant UPS systems are being installed to provide protection against power failures.

"The power disturbances across many European countries in 2004 have alerted datacentre managers to the term 'business continuity' and, combined with the initiatives of UPS suppliers in creating awareness, have significantly boosted demand for UPS systems," says Frost & Sullivan Research Analyst Mahesh Venkateswaran.

Notwithstanding such optimistic projections, one of the biggest challenges for UPS suppliers will be to effectively distribute power in a given datacentre facility. Since power concentration varies across different areas in a facility, UPS systems are likely to cater to this shifting demand.

For example, a conventional rack consumes 2 kW of power, while a blade server with the same footprint could require up to 24 kW. Hence, an UPS system for an infrastructure with mission-critical applications will need to be flexible to divert power to any point inside the given facility.

"Since 85 per cent of existing datacentres have centralised power architecture, addressing the demands of new servers will require integration of centralised distributed systems along with proper cable management, monitoring and cooling," concludes Mr. Venkateswaran.

If you are interested in a virtual brochure, which provides manufacturers, end users and other industry participants with an overview of the latest analysis of the European Market for UPS in Datacentres then send an e-mail to Magdalena Oberland- Corporate Communications, at magdalena.oberland@frost.com with the following information: your full name, company name, title, telephone number, e-mail address, city, state and country. We will send you the information via email upon receipt of the above information.

Forecasts of the European Market for UPS in Datacentres is part of the Power Supplies and Batteries Subscription, which also includes research in the following markets: Central and Eastern European UPS Markets, Western European UPS Markets, Top of Mind Survey of European Datacentres Power Outage Protection and Customer Analysis for UPS in Datacentres in Europe. All research included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants. Interviews are available to the press.

Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit http://www.frost.com.

Forecasts of the European Market for UPS in Datacentres

B834- 27

Contact:

Magdalena Oberland

Corporate Communications - Europe

P: +44(0)20-7915-7876

E: magdalena.oberland@frost.com

Trisha Bradley

Corporate Communications - Americas

P: +1-210-247-3870

E: trisha.bradley@frost.com

Donna Jeremiah

Corporate Communications - Asia Pacific

P: +603-6304-5832

E: djeremiah@frost.com

Surbhi Dedhia

Corporate Communications - India

P: +91-22-2832-4705 Ext: 131

E: sdedhia@frost.com

Sharmin Jassal

Corporate Communications - Australia

P: +61-2-8247-8900

E: sjassal@frost.com

http://www.frost.com

List of keywords in this press release: Europe, market, UPS, datacentres, power failures, UPS systems, UPS manufacturers, critical equipment, power disturbances, datacentre managers, business continuity, UPS suppliers, conventional rack, mission-critical applications, centralised power architecture, servers, centralised distributed systems, cable management

List of key industry participants: MGE UPS Systems, APC, Chloride Group, Eaton Powerware, Riello, (Emerson) Liebert Hiross, Piller, Socomec Silicon, GE Digital Energy, Hitec, Hitzinger, Salicru, Newave, Siel, Claude Lyons Group, KS Techniques (Newave), Tripp Lite, EPI, JEMA, Power Kinetics, Eurodiesel S.A, Aros, AVK SEG, SAFT Power Systems/AEG

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