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The San Jose Museum of Art Paints a Portrait of PR Success with Vocus On-Demand Software for Public Relations26 May 2006
Vocus, Inc., (Nasdaq: VOCS) a leading provider of on-demand software for corporate communications and public relations, announced today the San Jose Museum of Art has selected Vocus public relations software to help manage and automate its public relations efforts. As the leading institution dedicated to visual culture in Silicon Valley, the museum fosters the awareness, appreciation and understanding of 20th and 21st century art through high caliber exhibitions, superior studio arts programs, collections, and award-winning publications.
According to Doniece Sandoval, Director of Marketing, San Jose Museum of Art, the PR team was frustrated by working with outdated media lists that were time-consuming to update and difficult to maintain. Sandoval sought a solution that would provide a central source to build and manage its many media lists as well as allow her PR team to track conversations and develop relationships with journalists as they spread the word about Museum events, exhibitions, and more. She chose Vocus because the automated solution offered complete and up-to-date media information as part of a fully integrated PR management solution.
"From the world-class media database to the integrated product suite to the customer support, Vocus gives us a first-rate public relations management solution," says Sandoval. "We not only are better able to target and reach our key contacts, we can track our interactions with them over time and between staff members. If we ever need help or have a question, Vocus is there. Most organizations say the customer comes first -- Vocus actually means it."
Vocus provides an integrated on-demand software suite for PR professionals. The Vocus on-demand software suite manages media and analyst relationships; interactive email campaigns; projects and news; files, documents and other collateral; and online newsrooms. The software also analyzes media coverage and other PR information to provide real-time feedback on the effectiveness of PR campaigns and early intelligence on trends unfolding in the press.
"Effective public relations often means juggling and coordinating many moving parts," said Rick Rudman, President and CEO of Vocus, Inc. "By integrating and automating the essential components of the communications process, Vocus PR software streamlines public relations management allowing PR professionals to generate world-class PR efforts with ease and efficiency."
About Vocus, Inc.
Vocus (Nasdaq: VOCS) is a leading provider of on-demand software for corporate communications and public relations. Our web-based software suite helps organizations of all sizes manage local and global relationships and communications with journalists, analysts, public officials and other key audiences. Our software helps customers manage media relations, news monitoring and analysis, interactive email campaigns, online newsrooms, and government relations activities. Vocus software is delivered as an easy-to-use and cost-effective annual subscription, with no need for internal hardware, software or IT support. Our software is currently available in five languages, and is in use by customers around the world. Vocus is based in Lanham, MD with offices in North America and Europe. For more information please visit http://www.vocus.com or call 800.345.5572.
About SJMA
SJMA is the leading institution dedicated to visual culture in Silicon Valley. It is a community anchor, ensuring artistic excellence and access for an extraordinarily diverse populace. It is a contemporary art center whose acclaimed exhibitions have ranged across modern masterworks to the newest frontiers of art. It is a cultural crossroads, more than doubling its attendance since instituting a free admission policy. It is the largest visual arts education provider in Santa Clara County. It is a source of inspiration, contemplation, and delight for a fast-moving community. It is a Museum of the future. For more information visit http://www.SanJoseMuseumofArt.org.
This release contains "forward-looking" statements that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Statements that are predictive in nature, that depend upon or refer to future events or conditions, or that include words such as "may," "will," "expects," "projects," "anticipates," "estimates," "believes," "intends," "plans," "should," "seeks," and similar expressions. Forward-looking statements involve known and unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking statements may be significantly impacted by certain risks and uncertainties described in Vocus' filings with the Securities and Exchange Commission.
Source: prnewswire
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