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Yangtze Telecom Announces Strategic Partnership to Launch Wireless Directory14 January 2005
Yangtze Telecom Corp. (TSX.V: SMS) today announces that it has entered into a strategic partnership with China Information Industry Net (CNII), an authoritative news agency in China's telecommunications industry, to launch a wireless directory system and mobile search engine. The service, developed by Yangtze's wholly owned subsidiary, Wuhan Chenxi Technology Company, will be jointly promoted to consumer mobile phone users throughout China.
The new service will allow consumers to access a directory of businesses in specific locations using their mobile phones. Similar to yellow page directories, the service is a cost effective way for businesses to reach consumers.
"This is the first step in building a wireless directory to support a mobile search engine using mobile phones. With the support of CNII, we believe we will be successful in building the first commercially viable mobile directory and search engine in China," said Liu Gang, CEO of Chengxi.
"This service is our latest offering supporting our value added consumer services business," said Paul Deng, the CEO of Yangtze Telecom "This also supports our strategy to grow the consumer business through unique content development."
As part of the marketing strategy, Yangtze and CNII are developing independent agents in provinces across China to promote the wireless directory service. Currently, there are agents signed up in several provinces with 15 agents expected to be signed on by the end of January. CNII will also be marketing the service through its website, newspapers and other media outlets across China.
About China Information Industry Net
CNII is one of China's largest industry information websites, providing thorough, accurate, and timely information about China's telecommunications industry. Viewers can easily access information on top national and international telecommunications stories. CNII connects government agencies, telecommunication carriers, equipment manufacturers and consumers through a platform for information exchange. For further information, access CNII's English language website at www.cnii.com.cn/ecnii.
About Yangtze Telecom Corp.
Yangtze Telecom Corp. is a comprehensive provider of value-added services for mobile and fixed phone business and consumer customers in China. The Company is focused on the rapidly growing mobile phone market and offers a diverse menu of services including, information services, fulfillment services, games and interactive events. To business users, in addition to offering a unique SMS channel for their communication needs, the Company also provides SMS business solutions and applications. For further information on Yangtze Telecom Corp., please visit the Company's web site at www.yangtzetelecom.com.
The TSX Venture Exchange has not reviewed, and does not accept responsibility for the adequacy or accuracy of, the contents of this press release.
http://www.newswire.ca/en/releases/orgDisplay.cgi?okey=34653
For further information
Contact Information: Sam Chung, CFO & COO, Yangtze Telecom Corp., Vancouver, B.C., Tel: (604) 688-7038, Fax: (604) 688-7805, E-mail: info@yangtzetelecom.com
Investor Relations: Jay Hussey, The Equicom Group Inc., Toronto, Canada, Tel: (416) 815-0700 x225, Fax: (416) 815-0080, E-mail: jhussey@equicomgroup.com
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Source: Yangtze Telecom Corp.
Source: Canada NewsWire via Yahoo
All trademarks and copyrighted information contained herein are the property of their respective owners.
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